90% of UK Households Pay for TV, Video or Cinema
Following this week’s eForum conference on free versus pay TV this week’s ConsumerMetrix Bulletin highlights a few key datapoints relevant to the debate. The full report has been made available for...
View ArticleSky’s Now TV Launch Finally Severs Link With Set-top Box Strategy
Tomorrow's arrival of Sky’s dedicated OTT service, Now TV, breaks the final link with the set-top box as the historical lynchpin of the company’s revenue growth strategy. Sky has offered online and...
View ArticleSamsung Should Leverage TV Customers in iPhone Marketing Battle
Our latest ConsumerMetrix report suggests that Samsung is failing to capitalise on its leadership in the TV and mobile phone markets. Samsung is obviously a brand leader in each of these segments, but...
View ArticleSupport for pay TV declines as recession continues
It might be assumed that if you ask people whether they want to pay for something or get it free that the answer would be a slam dunk. Surprisingly, in fact, there are actually some people who...
View ArticleFree’s French Challenge: All Is Not Lost For Rivals
A short trip to Paris last week to meet France's leading multiplay service providers confirmed the degree to which Free has shaken things up since it launched low price mobile services at the beginning...
View ArticleSamsung and Apple Surge Ahead in Brand Preference Survey
If there were any further doubts about the increasing prominence of today’s two most successful technology brands they are dispelled by the results of our latest ConsumerMetrix Technology Brand...
View ArticleCloud Media Services Go Mainstream: Quarter Of Broadband Subscribers Now Users
Our latest ConsumerMetrix Bulletin examines the status of cloud media and “digital locker” services in the US. These have become a popular way to enable multiscreen media access since consumers no...
View ArticleEurope’s Cable Industry: Winning In Broadband, Losing In TV
As European cable’s annual get-together, Cable Congress, takes place this week in London, the latest analysis from ConsumerMetrix highlights an interesting contrast in cable’s performance as far its...
View ArticlePCs In Decline: TV Screen Takes Over As Americans’ First Choice For Internet...
We've just completed the latest analysis of our ConsumerMetrix survey from the end of last year, focusing on multiscreen TV. The first results were published today for the US and similar studies will...
View ArticleConnected TV Summit: Emerging Behaviours Fuel Confusion In TV’s Uncertain Future
Last week’s Connected TV World Summit in London more than lived up to the high expectations it has set over the past six years. It has established itself as one of the landmark annual gatherings for...
View ArticleIntel’s “Big Brother” TV: More Viewers Would Reject Than Accept TV Cameras
You are watching TV and your TV is watching you: this appears to be the vision of some futurists, and the commercial availability of technologies which would let TVs know who is watching and how much...
View ArticlePS4 Has 50% Lead Over Xbox One In Next Generation Games Consoles Battle
The “games console war” topic invariably attracts more attention from passionate supporters and opponents than most other media technology issues, so we are standing by to be flamed, even if we all get...
View ArticleAnecdotes on Samsung and Apple: It’s Lightest Before Dusk
If you want the definitive Strategy Analytics predictions on tablet and smartphone futures you should of course examine the forecasts from our respective industry experts. So the health warning comes...
View ArticleCES 2014: TV trends so far
One day in and the key trends in TVs for 2014 are beginning to emerge. 4k was the expected one, and LG did not disappoint, announcing that they would offer 12 UHD models during 2014 from 49-105",...
View ArticleCES 2014: TV trends so far
One day in at CES and the key trends in TVs for 2014 are beginning to emerge. 4k was the expected one, and LG did not disappoint, announcing that they would offer 12 UHD models during 2014 from...
View ArticleCES 2014: A Primordial Soup of Connectivity As the IoE Era Begins
New terms often emerge in order to encapsulate hot new technology trends which are less than clearly defined in the specifics or the implications. One such current trend is the Internet of Things, or...
View ArticleCES 2014: 56% of US consumers would buy UHD TV in next two years
Hot off the press Strategy Analytics' new ConsumerMetrix survey carried out over the past few weeks with 2024 US consumers found very strong interest in UHD TV. 19% of people said they would be very...
View ArticleCES 2014: Do Curved OLEDs Distort the Picture?
Amongst the many TV-related themes at CES 2014 was the widespread entry of curved TV screens. Widespread, at least, in the sense that most major TV vendors were showing curved models, without...
View Article55% of Europeans Would Buy Ultra HDTV
Following my post from CES back in January, more positive news for UHD TV emerges after we have completed the weighting of the latest European survey data in our ConsumerMetrix service. As in the US we...
View ArticleApple’s Decline: Does Brand Preference Data Signal More Trouble Ahead?
Before Christmas I posted a warning to today’s twin tech titans that they couldn’t afford to rest on their laurels. After analysing the latest results from our ConsumerMetrix survey it looks like that...
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